The Roster

The people under the umbrella

Every record, every design, every honestly-priced good starts with an artist. Not names signed to a label — a union of people who own their work, hold each other up, and share in what they build together.

Featured Artist

Sword of a Giant

Hip Hop & Philosophy DuoMaarius81 - RapsRob Banks Beats - Beats

Maarius81 and Rob Banks are Sword of a Giant; a manifestation of the duo's love of raw, meaningful, and sometimes psychedelic rap.

Explore Sword of a Giant →
Frequent Flyer SocietyMaarius81 - Raps · Nironic - Raps & Beats · Rob Banks Beats - Beats Maarius81MC (Me)shach JacksonSong Writer NironicMC · Producer · Drummer · Multi-Instrumentalist RajniiSpoken Word Poet · MC · Singer · Teaching Artist Rob Banks BeatsProducer
Open Submissions
Think you belong under the umbrella?

We sign artists, not contracts. Tell us what you're making.

Get in touch
i Worth Knowing

What a Dollar Is Worth in Streams

An artist earns about as much from one dollar of a direct sale as from 623 streams.

The Label Spends It. The Artist Repays It.

A label pays for recording, marketing and promotion, then deducts all of it from the artist's share rather than its own. At a 25% royalty, each dollar spent takes four dollars of sales to clear.
623
streams per dollar
A $10 release works out to roughly 5,600 streams. A $30 album, about 16,800.
“A stream” means different things depending on where — and whether anyone chose to hear it.
$4
of sales per $1 spent
Repayment comes only from the artist's quarter of the money.